When I decided after a few months to work my way deeper into this idea, I came up with the idea that it would be much better to be able to select the powers that one enters into, according to industry, skills and/or interests. But not only that should change, you should also have the opportunity to use other activities in addition to the pure lunch break. So then sporting, other food and event activities were added. At that time, however, the focus was still on eating out, which initially even turned on making a profit by entering into cooperation with restaurants. This should be expressed in discounts and commission shares.

When I got the opportunity to pitch my idea in Berlin to the founder of a new kind of workspace concept, it happened as it should. I was shown that the idea is absolutely not ready for the market! Not only did I completely lack pitch experience, no, the market and profit making concept was not marketable enough to start with. So it was made clear to me in a direct way that I should completely rethink the concept. The focus shifted to the younger generation, to the user base as such, away from food and partnerships with restaurants towards the all-encompassing network and social media tool. The feedback was taken up and the concept was relaunched again.